Saturday 21 November 2015

Robert Bertel - Benefits of Franchise Operations

Before Robert Bertel switched his focus solely to owning and operating Bertel Shipping Co. Inc., his New Orleans-based company, he was also the partial owner of several Smoothie King franchise locations. Franchise ownership is a goal of many business persons for various reasons, but still many others write it off as gimmicky, financially dangerous or too expensive. The truth of the matter, though, is that businessmen like Robert Bertel have proven over several decades that franchising can be, and often is, a successful business endeavor. In addition to the opportunity for financial success, owning or partially owning a franchise offers many other professional benefits.

A good franchise ownership is, first and foremost, an impressive addition to your professional track record. To better add to your track record, look for franchise companies with an existing history of success, as well, as these are the companies that you are most likely to succeed with. In addition to success on your professional track record, involvement with a franchise places a well-known brand in your CV, which can garner national, or sometimes even international, respect. When owners and partial owners work with a large franchise company, they have access to high-quality training programs that will educate you on how to successfully run a business, which can later translate into splitting off and founding your own company, which is what Robert Bertel did. In addition to training programs, large franchising operations offer ongoing support via dedicated support staff members and marketing assistance. The marketing assistance will teach you strategies and tools that relate to both your chosen franchise and to personal endeavors in the future.